Known for their friendly, dependable, and responsive service, Mountain Remedy is your neighborhood’s favorite weed delivery guy.
Major competitors like Eaze and Get Sava were expanding into their market, so our client needed a powerful way to differentiate at the very core of their brand. The winning idea would appeal to their target audience and translate to marketing campaigns that could weather unpredictable regulation changes.
Starting from a rebrand, AVO worked with Mountain Remedy founders to define their brand and translate their service-minded messaging into a creative campaign that would be impactful, differentiating, and compliant across all their advertising mediums. Each brand element from color choice to messaging was centered around their brand archetype, the Everyman.
Our team took them through the entire branding, campaign, and execution process. Using our emerald method, we developed their brand foundation, new logo, and visual branding language. Using these tools, our team developed a nimble campaign that could be used across their website, social media, digital advertising, and out of home advertising. Since then, we've worked with them to create and distribute content across their marketing channels.
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© AVO 2021 – “Omnia vincit amor: et nos cedamus amori”— Virgil, Ecl. 10.69