Brand Building:

Turning Chaos into Magic

For those that built castles in the air, your work need not be lost; that is where they should be. We’ll help you put the foundations under them.

A brand reveals who you are and how you approach challenges. Branding is the foundation for all your marketing efforts and it’s the long term strategy that continues to succeed when emerging markets expand and contract. Let us know if you’re struggling to differentiate yourself.

Brand Building: Portfolio

When you start building a brand, you have lots of ideas about what you want to do and what kind of company you want to be for the world. The Emerald Method is our unique process for fleshing out your entire brand strategy including brand foundation, logo set, visual branding language, and a brand guide.

Brand Building:

A.V.O.'s

Emerald Method

tm

When you start building a brand, you have lots of ideas about what you want to do and what kind of company you want to be for the world. The Emerald Method is our unique process for fleshing out your entire brand strategy including brand foundation, logo set, visual branding language, and a brand guide.

CHAOS

PROCESS

MAGIC

Brand Building:

A.V.O.'s

Emerald Method

tm

When you start building a brand, you have lots of ideas about what you want to do and what kind of company you want to be for the world. The Emerald Method is our unique process for fleshing out your entire brand strategy including brand foundation, logo set, visual branding language, and a brand guide.

CHAOS

PROCESS

MAGIC

Brand Strategy

Branding Design

Brand Book

Developing your brand’s story, promise, pillars, target audience, value propositions, archetype and brand statement through deep interviewing and an iterative process.
Designing your brand logo set and visual branding language employing the brand foundation a design exploration with 3 opportunities for client revisions.
Curating a comprehensive document to guide your stakeholders and employees through the proper use of your brand’s visuals, story, and strategy.

Why

Emerald

Method?

Color:

Green is the color of the heart chakra and love. It’s also the color of our favorite plant.

Beams:

Emerald cuts are unique in that when light refracts through them, they create beams of focused light rather than chaotic sparkles.

Inclusions:

Emeralds are highly included gemstones. That might be bad in the gemstone world, but you’ll like how much we include in our branding package.

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© AVO 2021 – “Omnia vincit amor: et nos cedamus amori”— Virgil, Ecl. 10.69